Most Wanted Advertising

Most Wanted Advertising

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Basic Rules of Business Etiquette

We all are familiar with etiquette when it comes to dining. However, have you heard about business etiquette? Comparable to dining etiquette, these unwritten rules of manners and behaviors can help you not only close the deal, but also make a great impression on customers. Outlined below are basic rules that will help you excel in business.

The focus of every business is profit all the way but it doesn't have to be your primary focus. Profit is important for a sustainable business. Making a difference the focus of your business will definitely yield profit and growth. Businesses that intentionally focus on making a positive difference, on having positive impact, generate more income than those who just focus on profit.

Creating an effective and efficient social media presence is not as difficult as it seems. Use these five easy steps to improve your online presence now.

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5 Habits of a Small Business Champions

There are good business practices that must be adhered to religiously to take your business to the next level. You don’t need to be a champion in business to know that you should pick up your phone calls. It's been stated over and over again that most phone calls placed to small businesses go unanswered. 62 percent of all phone calls to small businesses just keep ringing and ringing nonstop...

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Make your marketing dollars count

As a small business owner, it is important that you make each marketing dollar count. Compared to Fortune 500 companies like Coca-Cola or Microsoft, a small business has a smaller marketing budget, which means getting proper return on investment is critical. What are some great ways for small business owners to market their products or services in a cost-effective manner?

Through the development of marketing channels, tools and low-cost services, it’s now far much easier and cheaper than ever before to market a small business. Conversely, it’s also very easy for small businesses to fall into marketing pitfalls and fritter away their money on advertising that’s going to be too expensive due to their conversion rates and marketing channels that won’t ever succeed.

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Market Efficiently

As a small business owner, it is important that you make each marketing dollar count. Compared to Fortune 500 companies like Coca-Cola or Microsoft, a small business has a smaller marketing budget, which means getting proper return on investment is critical. What are some great ways for small business owners to market their products or services in a cost-effective manner?

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Small Businesses are on the Rise

The Good News - Small Businesses are on the Rise

When the Small Business Administration reported that there are over 28 million small businesses in the U.S. which represents 54% of all U.S. sales (Ref: https://www.sba.gov/managing-business/running-business/energy-efficiency/sustainable-business-practices/small-business-trends) this was great news for existing small businesses, start ups and new businesses. That 54% of all U.S. sales is also a big part of how successful small businesses are and can be. Small Business marketing has a greater impact than big business marketing has on consumers. Small businesses are clearly doing something right when it comes to marketing their products and services.

Choosing the RIGHT social media platform for your business can seem like a task with a number of media platforms that there are out in the market. You may feel like you're almost obligated to try every single one that is out in the cyber world.  However, the task is a lot simpler than you think!

First, lets considered the top 5 social media platforms that are the most popular and are ones that businesses commonly use to market and connect with others.

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Creating a Local Appeal Online

As a small business owner, you likely have a greater chance to establish rapport with your customers when they come into the shop. However, you also want to create that experience on the internet, and through using the right online marketing techniques, you can. In a world where many people crave remnants of the past, such as the local and small business experience, you have manifold possibilities.
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